A detailed comparison of Brevo Premium and ActiveCampaign to help you choose the right tool for your needs.
Advanced Brevo plans with automation and premium features.
Marketing automation platform with CRM and email marketing.
| Plan | Brevo Premium | ActiveCampaign |
|---|---|---|
| Free Tier | ✗ No | ✗ No |
| Lowest Paid | $65/mo | $29/mo |
| Enterprise | Custom pricing | $149/mo |
| Feature | Brevo Premium | ActiveCampaign |
|---|---|---|
| Advanced automation | ✓ | — |
| A/B testing | ✓ | — |
| Landing pages | ✓ | ✓ |
| Facebook ads | ✓ | — |
| Retargeting ads | ✓ | — |
| Advanced statistics | ✓ | — |
| Priority support | ✓ | — |
| Custom DKIM | ✓ | — |
| Advanced segmentation | ✓ | — |
| Send time optimization | ✓ | — |
| Email marketing | — | ✓ |
| Marketing automation | — | ✓ |
| CRM | — | ✓ |
| Sales automation | — | ✓ |
| Machine learning | — | ✓ |
| Forms | — | ✓ |
| Segmentation | — | ✓ |
| Reporting | — | ✓ |
| Integrations | — | ✓ |
| Open Source | ✗ | ✗ |
| Rating | ⭐ 4.2 | ⭐ 4.3 |
Choose Brevo Premium if: You need growing businesses needing advanced automation. Brevo Premium excels with its advanced automation and multi-channel marketing.
Choose ActiveCampaign if: You need businesses needing advanced marketing automation. ActiveCampaign stands out with its powerful automations and built-in crm.
It depends on your needs. Brevo Premium is better for growing businesses needing advanced automation, while ActiveCampaign is better for businesses needing advanced marketing automation. Both are excellent tools rated 4.2 and 4.3 respectively.
Brevo Premium starts at $65/mo while ActiveCampaign starts at $29/mo. Neither offers a free tier.
Most tools offer import/export features to help you migrate. We recommend trying ActiveCampaign's trial before fully committing to a switch.
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