A detailed comparison of Salesforce and HubSpot CRM to help you choose the right tool for your needs.
The world's leading CRM platform for sales, service, and marketing.
Free CRM platform with marketing, sales, and service hubs.
| Plan | Salesforce | HubSpot CRM |
|---|---|---|
| Free Tier | ✗ No | ✓ Free CRM with unlimited users |
| Lowest Paid | $25/user/mo | $20/mo (Starter) |
| Enterprise | $300/user/mo | $3,600/mo |
| Feature | Salesforce | HubSpot CRM |
|---|---|---|
| Contact management | ✓ | ✓ |
| Opportunity tracking | ✓ | — |
| Sales forecasting | ✓ | — |
| Workflow automation | ✓ | — |
| Reports & dashboards | ✓ | — |
| Einstein AI | ✓ | — |
| AppExchange | ✓ | — |
| Mobile app | ✓ | ✓ |
| Custom objects | ✓ | — |
| API access | ✓ | — |
| Deal pipeline | — | ✓ |
| Email tracking | — | ✓ |
| Meeting scheduler | — | ✓ |
| Live chat | — | ✓ |
| Forms | — | ✓ |
| Ad management | — | ✓ |
| Reporting | — | ✓ |
| Integrations | — | ✓ |
| Open Source | ✗ | ✗ |
| Rating | ⭐ 4.2 | ⭐ 4.4 |
Choose Salesforce if: You need large enterprises with complex sales processes. Salesforce excels with its most powerful crm and extensive ecosystem.
Choose HubSpot CRM if: You need growing businesses wanting free crm with marketing tools. HubSpot CRM stands out with its generous free tier and all-in-one platform.
Best free option: HubSpot CRM offers a free tier (Free CRM with unlimited users).
It depends on your needs. Salesforce is better for large enterprises with complex sales processes, while HubSpot CRM is better for growing businesses wanting free crm with marketing tools. Both are excellent tools rated 4.2 and 4.4 respectively.
Salesforce starts at $25/user/mo while HubSpot CRM starts at $20/mo (Starter). HubSpot CRM also has a free tier.
Most tools offer import/export features to help you migrate. We recommend trying HubSpot CRM's free tier before fully committing to a switch.
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